Sunday, March 10, 2013

MBC’s ‘Dad, Where Are You Going’ sees a dramatic upsurge in ratings

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MBC‘s new variety show on the block, ‘Dad, Where Are You Going ‘, appears to be the hottest trend on Sunday television nowadays. Its latest episode garnered ratings of 13.0%, which surpasses KBS‘s ‘Happy Sunday‘ (‘Qualifications of Men‘ + ‘1 Night 2 Days‘) into comfortable second place territory. ‘Happy Sunday’ dropped a whopping 3.3% from last week, scoring 10.3%.


The show seems to have single-handedly pulled MBC’s struggling Sunday variety block out of the water, having repeatedly proven its success with an unbroken string of weekly gains since its first episode 10 weeks ago.


However, the show still remains below SBS‘s venerable ‘Good Sunday‘ block (‘K-Pop Star 2‘ + ‘Running Man‘), which held on to first place this week with combined ratings of 15.4%.


Source: Star News via Nate